Entering the Vietnamese market with functional foods can be a rewarding endeavor, but the path is far from straightforward. The meticulous regulatory landscape in Vietnam reflects a firm commitment to ensuring the safety and efficacy of all food products, especially those marketed as health enhancing. Foreign traders may find themselves navigating a maze of bureaucratic requirements, lengthy approval timelines in Vietnam functional food registration process, and rigorous inspections, all of which highlight the challenges in dealing with pr…
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